Prompt Types
Rankry tracks several prompt types, each of which answers a different question about your visibility. A good prompt set mixes them, so you see whether you are discovered at all, how you are described against rivals, and where you sit for question-shaped queries.
What this page covers
Section titled “What this page covers”- Each prompt type and what it reveals
- How to mix prompt types
Prompt types
Section titled “Prompt types”| Type | What it reveals | Example |
|---|---|---|
| Buyer-intent | Whether you are discovered for a need | Best [category] tool for [audience] |
| Branded | How you are described by name | What is [your brand] and who is it for |
| Category | Your presence in a broad category list | Top [category] platforms in [region] |
| Comparison | How you stand against a named rival | [Your brand] vs [competitor] |
| Problem-aware | Whether you surface for a stated problem | How do I [job to be done] |
| Solution-aware | Whether you surface for a solution class | Tools to [solution] for [audience] |
How to mix prompt types
Section titled “How to mix prompt types”Use buyer-intent and category prompts to measure discovery, comparison prompts to measure standing against rivals, and problem-aware prompts to capture buyers earlier in their journey. Keep the set focused on the questions that route real decisions.
Frequently asked questions
Section titled “Frequently asked questions”Which prompt type matters most?
Section titled “Which prompt type matters most?”Buyer-intent and comparison prompts usually map most directly to revenue, but a mix gives the fullest picture.
Should prompts be generic or branded?
Section titled “Should prompts be generic or branded?”Both. Generic prompts show whether you are discovered, and branded or comparison prompts show how you are described.