Rankry Metrics Reference
Rankry reports a small set of metrics per model and overall. Each is defined below with its range and how it is computed. Read the metrics together: a high Visibility with a poor Position or Sentiment still signals a problem.
What this page covers
Section titled “What this page covers”- Each metric and its range
- How the overall Score is computed
- How citation metrics work
Core metrics
Section titled “Core metrics”| Metric | Range | Definition |
|---|---|---|
| Visibility | 0 to 100% | Share of tracked prompts where your brand is mentioned (mention rate) |
| Position | 0 to 100% | How highly you rank inside an answer, normalized from rank |
| Sentiment | 0 to 100% per class | Share of positive, neutral, and negative claims about your brand |
| Diversity | 0 to 100% | Share of models where your brand appears |
| Score | 0 to 100 | Overall standing, a weighted composite (see below) |
| Trend | delta | Change from the previous report |
Visibility zones
Section titled “Visibility zones”| Zone | Range |
|---|---|
| Top | Above 70% |
| Needs work | 30% to 70% |
| Low visible | Below 30% with some mentions |
| Invisible | 0% |
Position
Section titled “Position”Position normalizes rank so that being named first counts most:
position = (10 - rank) / 9 × 100Rank 1 maps to 100, and rank 10 maps to 0. Rankry also tracks first-place rate, the share of prompts where you are named first.
Overall Score
Section titled “Overall Score”The Score combines quality and presence. Quality weights Position, Sentiment, and Diversity. Presence acts as a gate, so low Visibility dampens the result:
qualityScore = position × 0.40 + sentiment × 0.35 + diversity × 0.25Score = round(qualityScore × sqrt(visibility / 100))Position is weighted 40%, Sentiment 35%, and Diversity 25%. The square-root gate means a brand that is rarely mentioned cannot score highly on quality alone.
Diversity consistency
Section titled “Diversity consistency”Diversity also reports how aligned the models are, from unified to fragmented:
| Level | Meaning |
|---|---|
| Unified | The models agree closely |
| Aligned | Most models are similar |
| Mixed | Moderate variation |
| Fragmented | High disagreement |
Citation metrics
Section titled “Citation metrics”| Metric | Definition |
|---|---|
| Citation share | Share of cited sources that point to your domain |
| Source gap | Cited competitor domains you are absent from |
Sources are classified by type (review, community, publisher, wiki, competitor, own) and prioritized by how often they are cited and how actionable they are.
Frequently asked questions
Section titled “Frequently asked questions”Why is my Score lower than my Visibility?
Section titled “Why is my Score lower than my Visibility?”The Score also weighs Position, Sentiment, and Diversity. Being mentioned poorly or inconsistently lowers it.
Is a higher Position number better?
Section titled “Is a higher Position number better?”Yes. Position is normalized so that 100 is the top of the answer and 0 is the bottom.
What is a good Score?
Section titled “What is a good Score?”There is no universal target. Track the trend and compare against competitors.